The death of a dandelion. The birth of a brand.

Hybrid Line Trimmer

With a corded line trimmer, you have constant power – but you’re constrained. Ryobi’s Hybrid Line Trimmer gives you the versatility you’ve always dreamed of. And the power weeds have always feared.


In a dramatic cinematic experience, a dandelion is spared a cruel fate when the limit of a cord is reached. Sadly for the dandelion, the reprieve is short-lived.


As product launches go, this was a huge success. This was one of our first projects for Ryobi, which helped build the platform for Ryobi’s market dominance in the DIY outdoor space.

Ryobi gift giving POS
Ryobi gift giving magazine

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