It all starts with innovation.

Brand Repositioning
INSIGHT

In Australia, two major players, Corinthian Doors and Hume Doors, supply a portfolio of relatively undifferentiated products. To regain market share and assert itself as Australia’s market leader for doors, Corinthian needed to introduce a range of innovations.

IDEA

Too often, a door is seen as an afterthought in the design and building process. With a switch in thinking, however, it can become a vital first impression; one of the architectural touches that sets the tone for any home or room. This thought inspired our campaign line START WITH CORINTHIAN.

Corinthian doors brochure
Corinthian doors brochure
Corinthian doors brochure
Corinthian doors brochure

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